Orb Labs
Crafting a playful system with a magic flair. Inspired by Blockchain wonders.
Orb Labs stands at the intersection of cutting-edge technology and enchanting themes, embarking on a mission to create a visual system that seamlessly intertwines the magic of new technologies and blockchain. Infused with playful nuances, we designed the identities and websites for Orb Labs as well as their sub-brands Thunderbird and Magiclane, all housed under the umbrella of fantastic innovations in the Web3 industry.
Services:
Brand development
UI design
UI design
our exploration created a visual narrative that reflects Orb Labs' forward-thinking spirit
Right from the get-go, this whole enchanting theme was the North Star in our journey with the Orb Labs team. Building an entire system around it might've sounded a bit wild initially, but it turned into an exhilarating creative adventure. We took on the challenge of giving fairy tales a brand makeover, breaking free from the usual and infusing our visual style with a modern twist.
We brought together Orb Lab's core purpose
In our creative process, we embraced vibrant colors and dynamic gradients, deliberately picked to capture the playful essence of both the brand and the cutting-edge technologies they pioneer. Our design palette became a canvas for innovation as we blended radically modernist shapes with organic forms, symbolizing the interconnected world of cross‑chain technologies and Web3 tokens. This fusion not only breathed life into the brand's identity but also spun a visual narrative that reflects Orb Labs' forward-thinking spirit.
As we dived deeper into our creative journey, each choice we made became a celebration of blending magical iconography with innovation. The outcome? A visual identity that not only sparks the imagination but also stays firmly grounded in the exciting future of technology. Imagine the possibilities – our exploration has given birth to a narrative that seamlessly weaves enchantment with cutting-edge technology, ready to captivate audiences.
We placed OrbLabs at the forefront of transformative technological landscapes
We brought together Orb Lab's core purpose, their fresh messaging, and a visual identity that reflects their values. Their unwavering commitment to innovation paves the way for groundbreaking technologies that are shaping a whole new world. This convergence of purpose, messaging, and visuals forms the cornerstone of Orb Lab's narrative, a compelling story where innovation is not just a focus but a dynamic force propelling them into the forefront of transformative technological landscapes.
Credits
Design: Val Nogues, Emmanuel Canton
Creative Direction: Miguel Chorda, Bianca Pieterse, Delisa Govender
Project management: Yohana Kim
©Superside
Creative Direction: Miguel Chorda, Bianca Pieterse, Delisa Govender
Project management: Yohana Kim
©Superside
